Now New Next developped Pandaluz; an artisan bread with an exceptional story and taste. What makes the bread so unique is the use of a forgotten ingredient: olive seeds from Andalusia (the olive seed is normally seen as waste). The use of olive seeds and olive seed flour creates a unique and innovative taste sensation characterised by the pure and subtle taste of olives. The bread is available in 6 variations and is therefore suitable for all bread occasions.
An earlier successful collaboration between Now New Next and Concept & Design (check out: Cavariane) led to a new co-operation for this innovative and unique product. This arose to a new progressive concept and new recognizable branding: Pandaluz. The origin of the olive seeds was incorporated into the name, corporate identity and packaging. The name: Pan – bread in Spanish, Luz – from Andalusia. The holistic approach of Pandaluz is also reflected in the packaging. Each loaf from the bread collection is individually presented in luxurious BRAND BAND BAG® packaging. The bag is made of wax-laminated paper with an integrated banderole, which exudes an artisan character. The Moorish pattern is embossed onto the banderole, the logo is a golden foil print, giving the product a luxurious appearance and presentation.